What Is an Ad Server and How Does It Work?

Configuring rules about which ads should be displayed in which ad slots and the bidding priorities for each ad slot; SSP (supply

Sadly, that's not the world we live in Since more ad competition per ad slot leads to better ad revenue for the publisher It's common to see a

addams family slot machine An ad slot is the ad unit's physical location on the web page It is an HTML5 div> element that performs the role of a frame for an ad unit

admiral slot “Open” means that it is accessible to the public, meaning that any advertiser and publisher can participate in the “competition” for ad